When it comes to Amazon's product photos and videos for toys and baby supplies, our team at CNPP Product Photography Studio considers the following factors to create captivating visuals that drive sals:

1. Backdrop arrangements: We choose bright and colorful backgrounds to grab the attention of parents and grandparents. We can add decorative items, play props, and more to create a fun and lively atmosphere.

2. Lighting effects: We ensure sufficient light to make the product stand out. We use soft, even lighting or rely on natural light to capture the best shots.

3. Dynamic displays: By showcasing the product's features and playability in different scenarios, we capture the imagination and curiosity of kids. For example, we can show off a model toy's movable joints, the process of building with blocks, and the puzzle-solving skills of educational toys.

4. Angle selection: We capture the product from various angles and perspectives to highlight its unique features and details. We use close-up shots, zooms, and more to emphasize the product's highlights.

5. Interactive demos: We consider involving kids or parents in the demo to showcase the product's entertainment and educational value. They can show the audience how to use the product correctly or share their gaming experiences and feedback.

6. Storytelling: We integrate the product into a small story or scenario to increase emotional resonance and storyline continuity. This helps parents and kids better understand the product's purpose and value.

7. Clear display: We ensure the product images in the photos and videos are clear and crisp, without any blur or shaking. We can adjust the product's distance from the background to highlight its features while also showing the scene where it's used.

8. Music and sound effects: We choose upbeat and pleasant background music suitable for kids. If the product has sound effects, we showcase them in the video.

9. Time length: Amazon's product videos on the main page should be no longer than 15 seconds, so we ensure we highlight the product's features and highlights within the limited time.

Most importantly, we prioritize the quality and professionalism of the product photos and videos to increase their appeal and competitiveness. By creating scenarios, showcasing features, and conducting interactive demos, we can convey the product's value and fun to potential customers.