Beer is a kind of beverage; the shooting effect must give a certain sense of pleasure, or a calm and cold summer-like, to stimulate consumers' desire to buy. The main points of alcohol product photography are 1, to maintain the liquid color. 2, to keep the liquid permeability (to appear healthy and delicious). 3, the bottle to have texture. 4, the bottle and label to have a sense of three-dimensional. Therefore, the lighting of the wine product shooting method requires slow work to pay attention to many places. Beer plus water droplets to appear cool and powerful, the manufacture of these water droplets is essential, of course, is also a challenge.